staging

801 s Grand 1910, Los Angeles, CA 90017

#1910 is a condo that Media Carrot has photographed for our client Kerry Marsico at Coldwell Banker www.KerryMarsico.com, three times now. It's an interesting challenge I think many realtors have in trying to guide their clients to show their properties in the best light. The first time we photographed this 3 bedroom, 3 bathroom 1930 sq ft., it had occupants. I won't show you those photos. Kerry and I spent a lot of time moving things around to show it in the best light. Luckily a month later, when the tenants had moved and the condo had been cleaned, we came back for our second shoot. It was a vast improvement from the previous photos...however, Kerry knew that this property needed to be staged. This is one of those condos that needs that definition that proper staging gives. Finally, a few weeks ago, we were back for the third shoot with that staging. Staging was exactly what this property needed. Take a look at how the staging really works to define and show the space.

www.801Grand1910.com

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The Wonderfulness of Staging

One of the things that really helps a house sell...besides great photography of course...is staging. Great staging takes out the echo of the empty house and creates the warmth of a home. It will help buyers imagine what the house would look like, if they lived there. It gives personality and scale to an empty room. Staging is the difference between wearing your sweat pants to and interview and wearing a nice suit. I'm always so appreciative of a realtor that has staging. Here is a great example of staging vs empty room...

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